Tag: RTD

Beam Suntory And Boston Beer Team Up For Sauza Tequila RTDs, Truly Spirits

Beam Suntory and The Boston Beer Company have formed a ‘strategic’ partnership to create Sauza Tequila RTDs and expand hard seltzer brand Truly into the spirits sector. Sauza Tequila (owned by Beam Suntory)...

Tanqueray Crafted Gin Cocktails In A Can Now Available Nationwide

Just in time for July 4th weekend, Tanqueray has announced the nationwide launch of Tanqueray Crafted Gin Cocktails in a Can. The English gin brand range of canned cocktails were launched last...

Licor 43 Expands RTD Range With Apple Flavor

Zamora Company has added a new apple flavor to its Cocktail 43 Fresco ready-to-drink (RTD) line. Last June, the Spanish company unveiled Cocktail 43 Fresco with two flavors, lemon and berry, as...

Cockburn’s Unveils Portonic, Becoming Latest Brand To Release Port And Tonic in A Can

Cockburn’s has unveiled its own Portonic, becoming the latest brand to join the world of Port and tonic in a can. Taylor’s, Croft and Offley have all previously released their own versions...

Smirnoff Add Mango And Passionfruit To Seltzer Range

Smirnoff has expanded its Seltzer line with the addition of a mango and passionfruit flavor. Diageo launched the brand’s hard seltzer range last June. Smirnoff Seltzer Mango and Passionfruit is made up of...

Luxardo Launches Canned Cocktail Line

Luxardo has launched its first-ever canned cocktail line to the U.S. In 2021, Luxardo celebrates its 200th anniversary and is doing so with the expansion of its product offering to Luxardo canned...

Alyson Hannigan Teams Up With Sparkling Ice Spiked For Shatter Your Expectations Campaign

Actress Alyson Hannigan has teamed up with Sparkling Ice Spiked Hard Zeltzer for its Shatter Your Expectations campaign. The new campaign is made up of a series of social content that showcases...

Ellie Goulding Buys Into Served Hard Seltzer

Ellie Goulding has acquired a “significant” stake in hard seltzer brand Served. The RTD brand is produced in Herefordshire, England, where Goulding grew up. Coming in at 4% ABV,  Served is made by...

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